Post by arafat on Dec 4, 2023 3:40:30 GMT
This means you lost money… not saved money. So… go buy the logo on a crowdsource site instead of hiring a branding agency and spending six digits to look like a billion dollar corporation instead of a downtown liquor store. You should be expecting different results and a different value for the money you invested. Paying More Doesn’t Mean You Got Ripped Off My Mom’s television just broke this week. She looked back and it was 7 years old and it cost her $2,200 back when she purchased it. Today, my Mom ordered a much better television with a wider screen for $500. She was amazed at how technology has evolved so quickly and how affordable she could buy a new, better television.
She wasn’t angry that she got ripped off 7 years ago. She was happy that she Fax Lists got something fantastic now. This is a good thing. that used to take a week for two people to complete manually. What took us about 60 man-hours with a series of software applications we licensed now takes us less than an hour. I let some of our clients who were happy with our past reporting know if the new endeavor and let them know that – since our costs are now a fraction of what they were, we were passing those savings onto our customers. It’s significant – what they paid for 1 time could now get an entire year of reports from us. Most signed up, but one wrote me back and said they were pissed that they were ripped off that they paid so much for the previous report. Of course, when we delivered the report, they were ecstatic… not pissed. They used the report as a blueprint for developing their online marketing strategy for the next year.
A few thousand dollar investment in the report would result in hundreds of thousands of dollars in return. That is exactly what they thought, right up until we lowered our price. When we lowered the price we somehow shifted from a great value to a ripoff. Ugh. Now that the rant is over, I will say this. We will work as efficiently as possible to ensure that the value of the work we do exceeds the price you’re paying. When we do that, you’ll get superior business results. When you achieve superior business results, you will appreciate the work we’re doing for you. If we don’t achieve those results, then we can discuss that as well. What percentage of sales people, on average, miss their quota? What is the average close rate? How much better do the best sales reps perform compared to the average? What percentage of salespeople actually understand their customer’s pain? What percentage of sales representatives feel the pipeline is accurate? In partnership with Salesforce Work.com, this infographic from the TAS Group presents ten sobering pieces of data on sales performance.
She wasn’t angry that she got ripped off 7 years ago. She was happy that she Fax Lists got something fantastic now. This is a good thing. that used to take a week for two people to complete manually. What took us about 60 man-hours with a series of software applications we licensed now takes us less than an hour. I let some of our clients who were happy with our past reporting know if the new endeavor and let them know that – since our costs are now a fraction of what they were, we were passing those savings onto our customers. It’s significant – what they paid for 1 time could now get an entire year of reports from us. Most signed up, but one wrote me back and said they were pissed that they were ripped off that they paid so much for the previous report. Of course, when we delivered the report, they were ecstatic… not pissed. They used the report as a blueprint for developing their online marketing strategy for the next year.
A few thousand dollar investment in the report would result in hundreds of thousands of dollars in return. That is exactly what they thought, right up until we lowered our price. When we lowered the price we somehow shifted from a great value to a ripoff. Ugh. Now that the rant is over, I will say this. We will work as efficiently as possible to ensure that the value of the work we do exceeds the price you’re paying. When we do that, you’ll get superior business results. When you achieve superior business results, you will appreciate the work we’re doing for you. If we don’t achieve those results, then we can discuss that as well. What percentage of sales people, on average, miss their quota? What is the average close rate? How much better do the best sales reps perform compared to the average? What percentage of salespeople actually understand their customer’s pain? What percentage of sales representatives feel the pipeline is accurate? In partnership with Salesforce Work.com, this infographic from the TAS Group presents ten sobering pieces of data on sales performance.